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Mark Baartse

Hi! I’m Mark. I’m an outsourced CMO and Ecommerce Marketing Consultant.

I help ecommerce, SaaS, and digitally led companies grow. Fast. And, companies who are struggling with digital to get digitally smart.


There’s two kinds of people. People who think e-commerce is easy, and people who have done it. If you’re here, you’re probably one of the second types. Whether you’re a pure play, a manufacturer trying to sell direct, a digitally led SaaS, or a bricks and mortar company struggling with online, the challenges are largely the same. Learning how to scale, quickly, without burning a lot of money on unprofitable activities.


As an outsourced CMO & ecommerce marketing consultant, I can guide you through the path of digital marketing maturity & growth. My end goal is to build your maturity, set you on a path of growth, and to make myself redundant.

About Me

Services I Offer

  • E-commerce marketing strategy
  • Budgeting
  • Structuring teams & recruiting
  • Measuring your marketing activities (KPIs, dashboards, attribution, and more)
  • Martech vendor selection
  • Building a solid data foundation
  • Setting up a data driven marketing program
  • Online customer experience – to improve experience and profits!
  • Pricing and discounting strategy
  • Creating a single customer view
  • International expansion
  • Building a brand – using evidence based techniques
  • Channel selection and optimisation (social, search, PR, programmatic, influencers, etc)
  • Accelerating your growth
  • Replatforming guidance

Achievements

Top 50 CMO

CMO.com.au Magazine

Top 50 People in Ecommerce

Internet Retailing

Top Marketing Minds

Ragtrader Magazine

Brands I've Helped

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If you're a pureplay ecommerce company wanting to grow, a SaaS struggling to get leads/signups, a traditional retailer struggling with digital, or a digitally led company wanting rapid growth, we should talk!

I work with rapid growth companies and established companies.

Contact Me